The Financial Times today announced a strategic partnership and licensing agreement with OpenAI, a pacesetter in artificial intelligence research and deployment, to reinforce ChatGPT with attributed content, help improve its models’ usefulness by incorporating FT journalism, and collaborate on developing latest AI products and features for FT readers.
Through the partnership, ChatGPT users will have the opportunity to see select attributed summaries, quotes and wealthy links to FT journalism in response to relevant queries.
As well as, the FT became a customer of ChatGPT Enterprise earlier this 12 months, purchasing access for all FT employees to make sure its teams are well-versed within the technology and may profit from the creativity and productivity gains made possible by OpenAI’s tools.
“That is a vital agreement in quite a lot of respects,” said FT Group CEO John Ridding. “It recognises the worth of our award-winning journalism and can give us early insights into how content is surfaced through AI. We’ve got long been a pacesetter in news media innovation, pioneering the subscription model and engagement technologies, and this partnership will help to maintain us on the forefront of developments in how people access and use information.”
“The FT is committed to human journalism, as produced by our unrivalled newsroom, and this agreement will broaden the reach of that work, while deepening our understanding of reader demands and interests,” Ridding added. “Other than the advantages to the FT, there are broader implications for the industry. It’s right, after all, that AI platforms pay publishers for using their material. OpenAI understands the importance of transparency, attribution, and compensation – all essential for us. At the identical time, it’s clearly within the interests of users that these products contain reliable sources.”
Brad Lightcap, COO of OpenAI, expressed enthusiasm concerning the evolving relationship with the Financial Times, stating: “Our partnership and ongoing dialogue with the FT is about finding creative and productive ways for AI to empower news organisations and journalists, and enrich the ChatGPT experience with real-time, world-class journalism for tens of millions of individuals all over the world.”
“We’re keen to explore the sensible outcomes regarding news sources and AI through this partnership,” said Ridding. “We value the chance to be contained in the development loop as people discover content in latest ways. As with all transformative technology, there may be potential for significant advancements and major challenges, but what’s never possible is popping back time. It’s vital for us to represent quality journalism as these products take shape – with the suitable safeguards in place to guard the FT’s content and brand.
We’ve got all the time embraced latest technologies and disruption, and we’ll proceed to operate with each curiosity and vigilance as we navigate this next wave of change.”